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ASA Advisory - Boutique Innovation

How Non-Tech Teams Can Embrace GenAI Today

  • Writer: Eric Saint-Andre
    Eric Saint-Andre
  • Apr 24
  • 3 min read

Demystifying AI for HR, Operations, L&D, and Business Leaders

You don’t need to be a coder—or wait for your IT team—to start using GenAI in meaningful ways.

Why It Matters

Generative AI isn’t just a tech trend; it’s a shift in how we think, work, and create value. But for many non-technical teams, it still feels distant—trapped behind firewalls, complex tooling, or “pending approval” from IT.


The good news? You don’t have to wait. There are practical, low-barrier ways to begin experimenting today, no matter your tech background or system constraints.


1. Start with Everyday Friction

Ask: Where do we lose the most time, energy, or creativity in our workflow?


These are ripe areas for GenAI experimentation:


✍️ HR & L&D


  • Job Description + CV Matching: Use ChatGPT or HireVue AI to screen and match applicants based on behavioural and skills fit.

  • Learning Path Design: Use tools like Sana or Docebo with AI-assisted course creation to tailor training content.

  • Performance Reviews: Use GenAI (e.g. Claude or ChatGPT) to co-create review templates, competency-based feedback prompts, or simulate difficult feedback conversations.


🧩 Operations & Internal Comms


  • Policy Drafting: Use Claude or Gemini to quickly draft internal policies, SOPs, or process guides.

  • Change Comms: Use ChatGPT to generate multi-format messaging (email, townhall deck, FAQ) for change programs.


📊 Business & Strategy


  • Market Scanning: Use Perplexity or [ChatGPT with web browsing] to summarise competitor moves, trends, or regulatory shifts.

  • Idea Validation: Use ChatGPT + DALL·E to storyboard concepts, simulate customer interviews, or mock up MVPs without needing a designer.



How Non-Tech Teams Can Start Using GenAI Today – Illustration


2. Use the Tools You Already Have

You don’t need full integrations to get started. Many GenAI tools today are plug-and-play or run in a browser:

Tool

Use Case

No-Code?

Data Safe?

ChatGPT / Claude

Writing, summarising, brainstorming

Enterprise tiers offer controls

Perplexity

Research & analysis

Yes

Beautiful presentations from bullet points

Yes

AI-powered storytelling decks

Yes

Notion AI / Microsoft Copilot

Internal knowledge, notes

Within your ecosystem

DALL·E / Midjourney

Visual mockups, branding

Yes

Pro tip: Create a shared “GenAI Testbed” Notion doc or Slack channel. Let teams post what they tried, what worked, what didn’t.


Culture grows from curiosity.


3. Legacy Systems? Bypass, Don’t Wait

If your organisation is still working through approvals, integrations, or privacy policies, don't let that stall your momentum.


Here’s how to move forward anyway:

  • Use personal accounts for non-sensitive content experiments. Focus on copywriting, ideation, templates—not PII or client data.

  • Host opt-in “Play Labs.” Invite teams to bring their friction points and try tools together over lunch.

  • Frame it as a learning initiative, not a system change. This helps bypass red tape while building internal readiness.


4. Build Confidence with Small Wins

GenAI adoption in non-tech teams is less about technical enablement and more about confidence and culture. Start with safe, visible wins:

  • A 3-slide deck made in 5 minutes.

  • An HR policy draft that cuts review time in half.

  • A customer insight report generated in 30 minutes.


These spark energy. And energy moves change.


Final Thought

You don’t need a green light from IT to get started. What you need is permission to explore—and a willingness to try, reflect, and iterate. Because readiness for GenAI isn’t about tech. It’s about mindset.

The future won’t be built by tech teams alone. It will be built by teams who learn fast, lead change, and stay human—all with a little help from AI

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